--- --- --- --- --- --- ---

quinta-feira, 27 de setembro de 2012

The Art of QRart

At http://gamerelated.hubpages.com/hub/How-to-Make-Attractive-and-Effective-QR-Codes#comment-10567085

The Art of QRart


Statoil Takes the Challenge of Future Resources. Read More!
Source: Remixed by Gamerelated, (CC BY 2.0), via [marcelinoportfolio, (CC BY 2.0), Flickr]


Leading Edge Art

The QR code is a rapidly changing technology. Everyday people find new ways to make them look more attractive and everyday people find new and innovative uses for QR codes. The new QR codes are more than just black and white boxes. The new QR codes are vibrantly colored and artistically integrated into ads, business cards, billboards, magazines, and many other places. The new QR codes do more than just link you to URLs. They can transfer contact information, business cards, photos, text messages, and GPS locations just to name a few. As powerful as they are QR codes can also be fun and creative.

How to Make QR the Superstar

The weakness of QR is also the strength of QR. QR has a tendency to pull your eyes towards it. Use this tendency to your advantage. Instead of allowing an unattractive QR to draw attention away from the center of the advertisement, it could be better to just make QR itself the center attraction. With the right technique the QR code itself has a way of creating harmony instead of breaking harmony. Use the QR's fluid pattern to blend in the same way that the new Marine Corps digital camouflage blends in with its environment.

Place the QR in areas with a lot of color. The old black and white QR codes are plain and unattractive, so placing them in the wrong spots can create distracting color contrast patterns. Placing QRs in colorful areas will allow the QR to blend in with the rest of the artwork. Try to place QR codes in a way that creates a harmonious balance of... ( more at http://gamerelated.hubpages.com/hub/How-to-Make-Attractive-and-Effective-QR-Codes#comment-10567085 ).

Nenhum comentário:

Postar um comentário