--- --- --- --- --- --- ---

segunda-feira, 10 de novembro de 2014

WhatsApp Adds Privacy Settings, Says Facebook Won’t Change Its ‘Values’

At http://blogs.wsj.com/personal-technology/2014/03/17/whatsapp-adds-privacy-settings-says-facebook-wont-change-its-values/

6:21 pm ET
Mar 17, 2014

WhatsApp will soon belong to Facebook FB -0.50%, but the messaging app maker says it won't approach privacy the same way as its soon-to-be-parent company. On Monday, WhatApp updated its app, rolling out a new user settings screen dedicated to privacy. It also published a blog post promising not to change what data it collects from users—and how it collects it.

WhatsApp's new privacy section corrals several settings previously found scattered around the app, and adds a few new privacy settings, too.

The most notable change here is the new ability to hide your profile photo from public view—something that Facebook users can't do. In the new privacy settings section, users can choose to make their profile photos visible to "everyone," just "my contacts," or "nobody."

The same three levels of privacy are available for the "last seen" time stamp—which users could previously only turn on or off. Users can also now block users more easily in the new privacy section as well.

The update also forces users to choose whether or not they want to backup their chat history upon opening the updated app for the first time. Previously this option was buried in settings and turned off by default.

Meanwhile, Jan Koum, the co-founder of WhatsApp, emphasized his team's attention to privacy matters in a blog post. "Respect for your privacy is coded into our DNA, and we build WhatsApp around the goal of knowing as little about you as possible," he wrote in the post. This stance is radically different than that of Facebook, which essentially seeks to know as much about each of its users as possible—so much so that it's faced federal scrutiny over the matter.

"If partnering with Facebook meant that we had to change our values, we wouldn't have done it," Koum said. "Our fundamental values and beliefs will not change. Our principles will not change."

Last week, security researchers found that WhatsApp had a privacy weakness that occurs when users switch their phone numbers. WhatsApp user accounts are tied to phone numbers, so when someone switches numbers, app users could inadvertently receive messages meant for others. Last week, WhatsApp said the report about the security loophole wasn't accurate and... ( more at http://blogs.wsj.com/personal-technology/2014/03/17/whatsapp-adds-privacy-settings-says-facebook-wont-change-its-values/ )

  • DOWNLOAD PARCIAL. LARCEN, César Gonçalves. Mais uma lacônica viagem no tempo e no espaço: explorando o ciberespaço e liquefazendo fronteiras entre o moderno e o pós-moderno atravessando o campo dos Estudos Culturais. Porto Alegre: César Gonçalves Larcen Editor, 2011. 144 p. il.
  • DOWNLOAD GRATUÍTO. FREE DOWNLOAD. AGUIAR, Vitor Hugo Berenhauser de. As regras do Truco Cego. Porto Alegre: César Gonçalves Larcen Editor, 2012. 58 p. il.
  • DOWNLOAD GRATUÍTO. FREE DOWNLOAD. LINCK, Ricardo Ramos. LORENZI, Fabiana. Clusterização: utilizando Inteligência Artificial para agrupar pessoas. Porto Alegre: César Gonçalves Larcen Editor, 2013. 120p. il.
  • DOWNLOAD GRATUÍTO. FREE DOWNLOAD. LARCEN, César Gonçalves. Pedagogias Culturais: dos estudos de mídia tradicionais ao estudo do ciberespaço em investigações no âmbito dos Estudos Culturais e da Educação. Porto Alegre: César Gonçalves Larcen Editor, 2013. 120 p.
  • CALLONI, H.; LARCEN, C. G. From modern chess to liquid games: an approach based on the cultural studies field to study the modern and the post-modern education on punctual elements. CRIAR EDUCAÇÃO Revista do Programa de Pós-Graduação em Educação UNESC, v. 3, p. 1-19, 2014.
    http://periodicos.unesc.net/index.php/criaredu/article/view/1437


Postado por às Nenhum comentário:

sexta-feira, 7 de novembro de 2014

The Genius of Wearing the Same Outfit Every Day

At http://www.linkedin.com/today/post/article/20141105164315-283620963-the-genius-of-wearing-the-same-outfit-every-day?trk=eml-b2_content_ecosystem_digest-recommended_articles-158-null&midToken=AQG9WwzS4U85ZQ&fromEmail=fromEmail&ut=0-yrxFDZ-xYms1

Communications Director at VoiceGlance

November 05, 2014


What do Steve Jobs, Mark Zuckerberg, our current president and Homer Simpson all have in common?

They've all worn the same outfit, pretty much every day.

Why? It isn't a coincidence. Jobs and President Barack Obama, for example, are both part of the same-outfit club, but for different reasons. And both are logical, from both a scientific and business perspective.

The Science

If you notice, Obama wears a blue or gray suit all the time (when he wore a tan suit earlier this year, it nearly blew up the Internet). Why? Here's the explanation he gave to famed writer Michael Lewis, via Vanity Fair:

"You'll see I wear only gray or blue suits," Obama told Lewis. "I'm trying to pare down decisions. I don't want to make decisions about what I'm eating or wearing. Because I have too many other decisions to make."

That logic is backed up with some pretty convincing science. Two college professors who have studied decision-making, Kathleen Vohs and Barry Schwartz, both found that a person has a limited amount of brain power in a day, so the more decisions they have to make, the weaker their decision-making process becomes.

"The mere act of thinking about whether you prefer A or B tires you out," Schwartz told The LA Times. "So if I give you something else that takes discipline, you can't do it -- you'll quit faster. If I have lifted weights in a gym, later trying to lift a 30-pound weight is impossible."

Vohs conducted a study where she asked a group of random people how many decisions they made that day, and then asked them a series of simple math questions. The more decisions they made in the day, the worse they did on the math questions.

Jobs' Reason

Jobs, meanwhile, garnered the additional benefit of more brain power by choosing to wear primarily a black turtleneck, blue jeans and white shoes, but that wasn't his main motivation. Instead, Forbes reports Jobs – one of the great marketers ever – did it to establish himself as a brand.

"It is also great to have a trademark look," William Arruda, a branding expert, told Forbes. "It makes you memorable and distinctive."

It makes sense, when you think about it. After all, who can't picture Jobs without that iconic black turtleneck? Or Zuckerberg, with his gray shirt, portraying the ultimate irreverent, precocious 21st-century Internet entrepreneur? Or heck, even Bono, and his ever-present yellow shades?

For these people, that look has become part of their overall mystique. And that makes them more iconic, like a Homer Simpson, which people can recognize instantly.

About VoiceGlance

VoiceGlance is a cloud-based hiring tool used by forward-thinking companies to hire smarter, instead of... ( more at  http://www.linkedin.com/today/post/article/20141105164315-283620963-the-genius-of-wearing-the-same-outfit-every-day?trk=eml-b2_content_ecosystem_digest-recommended_articles-158-null&midToken=AQG9WwzS4U85ZQ&fromEmail=fromEmail&ut=0-yrxFDZ-xYms1 )


  • DOWNLOAD PARCIAL. LARCEN, César Gonçalves. Mais uma lacônica viagem no tempo e no espaço: explorando o ciberespaço e liquefazendo fronteiras entre o moderno e o pós-moderno atravessando o campo dos Estudos Culturais. Porto Alegre: César Gonçalves Larcen Editor, 2011. 144 p. il.
  • DOWNLOAD GRATUÍTO. FREE DOWNLOAD. AGUIAR, Vitor Hugo Berenhauser de. As regras do Truco Cego. Porto Alegre: César Gonçalves Larcen Editor, 2012. 58 p. il.
  • DOWNLOAD GRATUÍTO. FREE DOWNLOAD. LINCK, Ricardo Ramos. LORENZI, Fabiana. Clusterização: utilizando Inteligência Artificial para agrupar pessoas. Porto Alegre: César Gonçalves Larcen Editor, 2013. 120p. il.
  • DOWNLOAD GRATUÍTO. FREE DOWNLOAD. LARCEN, César Gonçalves. Pedagogias Culturais: dos estudos de mídia tradicionais ao estudo do ciberespaço em investigações no âmbito dos Estudos Culturais e da Educação. Porto Alegre: César Gonçalves Larcen Editor, 2013. 120 p.
  • CALLONI, H.; LARCEN, C. G. From modern chess to liquid games: an approach based on the cultural studies field to study the modern and the post-modern education on punctual elements. CRIAR EDUCAÇÃO Revista do Programa de Pós-Graduação em Educação UNESC, v. 3, p. 1-19, 2014.
    http://periodicos.unesc.net/index.php/criaredu/article/view/1437


Postado por às Nenhum comentário:
Assinar: Postagens (Atom)